The City of Abbotsford’s Corporate Partnerships Program develops valuable partnerships between businesses/organizations and the City. Through this program, local businesses are able to heighten their visibility and develop stronger relationships with a City-wide audience, the City is able to use sponsorship dollars to fund programs and facilities and, ultimately, residents benefit from enhanced, barrier-free City events and initiatives.
In an increasingly competitive business landscape, successful companies understand the value of sponsorship, as it allows them to build stronger relationships with their target audience, be seen as a community leader, and enjoy a range of attractive marketing benefits.